Fancy a glass of wine or an icy cold beer with your lunch or afternoon snack?

Qantas is now opening the complimentary inflight bar service for economy passengers at noon, rather than 4pm, bringing economy into line with business class.

While a seemingly small change, it’s one that will be greatly welcomed by many travellers, with Qantas offering a selection of Australian red and white wine plus One Fifty Lashes Premium Pale Ale.

The move applies to all domestic and regional flights, and the airline no doubt hopes to draw a contrast with rival Virgin Australia, where such drinks – along with meals and snacks – are sold, rather than offered for free.

It’s also part of a concerted push to improve the passenger experience after a bruising few years of cost-cutting and reduced service levels, while airfares themselves have largely remained high.

As previously reported, Qantas reintroduced spirits in domestic business class in late 2022, along with offering a pre-meal drink on longer east-west routes.

This week also sees the launch of luggage tracking via the Qantas App, with the feature now available on over 60 of the most popular domestic routes.

Aa drive by new CEO Vanessa Hudson to reduce ‘passenger pain points’ has also made it easier to transfer Qantas Points as well as inherit the frequent flyer points of a deceased family member.

By David Flynn

Source ExecutiveTraveller.com